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Sigma 24-70mm Art zoom aims to take the kit lens to a higher level

Create: 06/24/2017 - 21:05
Sigma 24-70mm f/2.8 DG HSM OS Art

Sigma hopes that its new 24-70mm f/2.8 DG HSM OS Art will make you think differently about kit lenses. After all, the kit lens is seen by many as something that is thrown in by camer makers without much thought – it gives most photographers a lens to use, even if it’s not the best lens in the lineup.

Sigma's intent with this lens is to provide a premium all-purpose zoom with excellent optical performance and "beautiful circular bokeh."

Zeiss gives its Milvus 35mm lens a dose of extra speed

Create: 06/24/2017 - 20:08
Zeiss Milvus f/1.4 35mm

Even as many lens makers are shifting their efforts to more exotic lenses, along comes Zeiss with a 35mm lens.

In this day, a 35mm wide-angle lens is often met with a collective ho-hum. Does photography need another 35mm lens? Does Zeiss need another 35mm lens when it already has a Milvus f/2.0 in that focal length?

HEIF could benefit digital photography, but getting the industry on board won't be a simple matter

Create: 06/18/2017 - 14:08
HEIF

HEIF might be the next big thing in digital imaging – or not

When it comes to photography, a few image formats have endured, and the dominat one is the JPG (pronounced jay-peg), which was produced by the Joint Photographic Experts Group.

Meyer-Optik goes wide with 30mm Lydith in new Kickstarter project

Create: 06/11/2017 - 12:59
Meyer-Optik 30mm Lydith

Meyer-Optik Goerlitz is rapidly making a name for itself among art photographers.

Those are the ones who aren’t concerned about utlimate sharpness and creamy bokeh. In fact, those who support the Meyer-Optik lens projects celebrate the old world quality of these lenses.

Meyer-Optik has announced its fifth lens that will be funded via a Kickstarter campaign – the Lydith f/3.5 30mm. This is another of its lens designs for film cameras.

Nikon Coolpix W300, Ricoh WG-50 are built to tackle outdoor adventures

Create: 06/06/2017 - 15:13
Nikon Coolpix W300 and Ricoh WG-50

The rugged camera segment is one of the few bright spots for digital point and shoots, and Nikon and Ricoh have announced new models.

The Nikon Coolpix W300 replaces the AW130, while the Ricoh WG-50 succeeds the WG-40.

Both cameras are taking the approach of other manufacturers by not upping the pixel count and instead improving the image through other means.

Three Nikon lenses should please wide-angle enthusiasts

Create: 06/05/2017 - 16:07
Nikon 8-15mm, 10-20mm and 28mm

Nikon’s latest trio of lenses celebrates wide-angle photography end with two zooms – one of them a fisheye – and a high-speed lens.

The 8-15mm and 28mm lenses are intended for Nikon’s FX full-frame sensor bodies, while the 10-20mm zoom is for bodies fitted with the smaller DX APS-C sensors. Note that these are branded as Nikkor lenses, which signifies a higher-quality product.

Sony makes big splash for A9 debut

Create: 05/27/2017 - 17:05
Sony A9 media event

Sony is betting big that its A9 full-frame mirrorless camera will be a megahit, and it's on making sure that everyone know it's serious when it comes to the professional photography market segment.

The electronics company played host to a media event, which it live-streamed, to officially unveil the A9. Below is the recorded session. It might take a few moments for the video to launch.

Two Sony zooms offer a wider view for your photography

Create: 05/27/2017 - 13:06
Sony G Master 16-35mm and G 12-24mm

Sony is going wide with its newest lenses for full-frame E-mount cameras.

The f/2.8 G Master 16-35mm and f/4.0 12-24mm lenses represent two approaches in the wide-angle zoom category.

While both are intended for Sony’s full-frame A7 and A9 mirrorless cameras, they also can be mounted to its bodies with APS-C sensors. Factoring in the 1.5X crop, the 16-35mm becomes a 24-52.5mm, while the 12-24mm becomes an 18-36mm.

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