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Sony makes big splash for A9 debut

Create: 05/27/2017 - 17:05
Sony A9 media event

Sony is betting big that its A9 full-frame mirrorless camera will be a megahit, and it's on making sure that everyone know it's serious when it comes to the professional photography market segment.

The electronics company played host to a media event, which it live-streamed, to officially unveil the A9. Below is the recorded session. It might take a few moments for the video to launch.

Two Sony zooms offer a wider view for your photography

Create: 05/27/2017 - 13:06
Sony G Master 16-35mm and G 12-24mm

Sony is going wide with its newest lenses for full-frame E-mount cameras.

The f/2.8 G Master 16-35mm and f/4.0 12-24mm lenses represent two approaches in the wide-angle zoom category.

While both are intended for Sony’s full-frame A7 and A9 mirrorless cameras, they also can be mounted to its bodies with APS-C sensors. Factoring in the 1.5X crop, the 16-35mm becomes a 24-52.5mm, while the 12-24mm becomes an 18-36mm.

Fujifilm adds professional service program for GFX system owners

Create: 05/11/2017 - 22:18
Fujifilm GFX-FPS

For professional photographers, manufacturer support is a very important factor when considering a camera system.

Camera manufacturers that serve professionals know this, and certain camera companies have staff dedicated to catering to working photographers.

Count Fujifilm among those. Fujfilm recently announced Fujfilm Professional Services for the U.S. market for photographers using its mirrorless medium format GFX camera.

Lomo's Neptune system to debut with three lenses with more being developed

Create: 05/07/2017 - 09:56
The Lomography Neptune Art Lens System

Lomography has taken the concept of interchangeable lenses in a new direction with its Lomo Neptune Convertible Art Lens system.

This is composed of numerous parts: three lenses, a lens base and a set of six aperture plates.

The three lenses are a f/3.5 35mm Thalassa, f/2.8 50mm Despina and f/4.0 80mm Proteus. The lens base has its own aperture ring, while there are six plates with special-shaped cutouts to add fun to your photography.

Fujifilm continues to build out mirrorless medium format GFX system with lenses, accessories

Create: 04/22/2017 - 15:10
Fujifilm GF 23mm and 110mm lenses and body

Fujfilm has announced the next two lenses for its mirrorless GFX system – the GF f/2.0 110mm R LM WR and the GF f/4.0 23mm R LM WR. Meanwhile, the company also said it would release a firmware update soon to impove camera functions in several ways.

Fujifilm Instax Square SQ10 is both an instant-print and digital camera

Create: 04/22/2017 - 10:39
Fujifilm Instax Square SQ10

Fujifilm’s Instax instant-print cameras have developed a popular following, and now the camera maker has taken things to a new stage by combining print and digital.

The Fujifilm Instax Square SQ10 is a simple point and shoot camera. There is no viewfinder, although there is a fixed 3.0-inch LCD monitor to compose and review your photos.

Sony 100-400mm G Master zoom adds reach for E-mount bodies

Create: 04/22/2017 - 09:50
Sony FE f/4.5-5.6 100-400mm GM OSS

Photographers who shoot with Sony’s E-mount mirrorless cameras have been limited to a handful of Sony-branded telephoto lenses.

The addition of the Sony FE f/4.5-5.6 100-400mm GM OSS is the third pro-level telephoto zoom for the E mount. This lens also is Sony’s fifth lens in its premium G Master series.

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