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Fujifilm's RAW conversion software uses the camera’s processor

Create: 12/14/2017 - 22:56
Fujifilm X RAW Studio

Fujifilm is launching a new software package for photographers who shoot RAW images with certain X-series cameras.

Fujifilm X RAW Studio, which is available now for the Mac platform and for Windows in February 2018, is somewhat unique in that it uses the camera’s image processing engine to do the work, rather than the computer’s CPU.

Fujifilm says that this will benefit photographers who might not have the fastest computer.

Fujifilm downsizes X-E3 while adding improved sensor, 4K video

Create: 10/18/2017 - 21:17
Fujifilm X-E3

Fujifilm has freshened its X-series lineup with the X-E3, which replaces the X-E2.

While not an entry-level model, Fujifilm is touting the camera’s features that would appeal to amateur photographers and content producers.

The X-E3 is smaller and lighter than its predecessor while increasing the pixel count of its APS-C sensor and adding the ability to record 4K video. There are other changes, as well, that seek to make the camera easier to use.

Fujifilm adds a wide-angle lens to its digitial GFX medium format lineup

Create: 10/15/2017 - 17:54
Fujinon f/2.8 GF45mm R WR

Fujifilm has added a sixth lens for its digital GFX medium format system. The Fujinon f/2.8 GF45mm R WR, which provides for a 36mm field of view when thought of in terms of full-frame 35mm, weighs about 17 ounces (490 grams).

Fujifilm says the GF45mm is a good choice for street photography and documentary work.

The lens has 11 elements in eight groups and includes one aspherical element and two extra-low dispersion (ED) lenses. There are nine aperture blades.

Fujifilm continues to build out mirrorless medium format GFX system with lenses, accessories

Create: 04/22/2017 - 15:10
Fujifilm GF 23mm and 110mm lenses and body

Fujfilm has announced the next two lenses for its mirrorless GFX system – the GF f/2.0 110mm R LM WR and the GF f/4.0 23mm R LM WR. Meanwhile, the company also said it would release a firmware update soon to impove camera functions in several ways.

Fujifilm Instax Square SQ10 is both an instant-print and digital camera

Create: 04/22/2017 - 10:39
Fujifilm Instax Square SQ10

Fujifilm’s Instax instant-print cameras have developed a popular following, and now the camera maker has taken things to a new stage by combining print and digital.

The Fujifilm Instax Square SQ10 is a simple point and shoot camera. There is no viewfinder, although there is a fixed 3.0-inch LCD monitor to compose and review your photos.

Fujifilm GFX mirrorless medium-format digital system ready for its February debut

Create: 01/22/2017 - 18:36
Fujifilm GFX system

For those who have been waiting anxiously for the Fujifilm mirrorless digital medium-format system, the wait is nearly over.

The Fujifilm GFX 50S and three of six lenses should begin shipping February 2017 and will be priced competitively with similar offerings.

The highly anticipated camera comes at a good time for Fujfilm, which has built a solid following with its X-series cameras and lenses.

Fujifilm stays the course with the rangefinder-style X100F

Create: 01/21/2017 - 23:03
Fujifilm X100F

It was nearly five years ago in 2011 that Fujifilm reinvigorated its digital camera lineup with the X100.

What made the X100 so popular was its retro styling and a rangefinder style optical-electronic viewfinder that the camera-buying public loved.

Up to that point, Fujiflm had produced quite a few digital point and shoots and several DSLRs that were based on Nikon bodies fittied with a Fujifilm sensor.

Panasonic was busy at CES 2017

Create: 01/14/2017 - 11:02
CES 2017

The annual CES show in Las Vegas from Jan. 9-12 always has plenty of product announcements, because that’s the purpose of the show, which used to be called the Consumer Electronics Show.

Companies involved in digital photography also announce new products, and this year, Panasonic was the busiest. Here is a look at the major announcements.

CANON

Fujifilm gives X-T2 and X-Pro2 a graphite silver color option

Create: 01/08/2017 - 20:56
Fujifilm X-T2 and X-Pro2 Graphtie Silver Edition cameras

What’s sexier than Fujifilm’s X-T2 and X-Pro2? How about both of those cameras in graphite silver.

Fujifilm announced that two of its most-popular X-series cameras will be available in this new color scheme.

The X-T2 and X-Pro2 are mirrorless interchangeable-lens models that were released last year as updates to the original models with the X-T2 resembling a single-lens reflex camera and the X-Pro2 looking like a rangefinder.

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